Harnessing creativity, strategy, and innovation to deliver impactful solutions.
My journey began at the intersection of economics and entrepreneurship, where I discovered my passion for building purpose-driven strategies. With hands-on experience in consulting, operations, and digital marketing, I’ve collaborated with startups and organizations to create impactful solutions that drive growth and innovation. Each project — from co-founding initiatives to designing social impact strategies — has honed my ability to blend creativity with measurable results.
Whether developing e-commerce strategies, crafting marketing campaigns, or empowering communities through nonprofit work, I thrive in dynamic environments where challenges demand thoughtful, innovative approaches. My career reflects a commitment to aligning impact with purpose, and I’m excited to continue creating meaningful transformations through collaboration and innovation.
I approach every challenge by focusing on innovative solutions that drive business success and deliver meaningful impact. At the core of my work lies the belief that strategy and social responsibility go hand in hand. Combining analytical insights with purpose-driven thinking, I aim to tackle complex problems, empower teams, and create sustainable outcomes. By aligning creativity with strategy, I strive to contribute to a more impactful and transformative future.
Co-founded initiatives to secure homes for abandoned animals and build a strong support network for sustainable welfare.
Earned a Bachelor’s in Economics & Finance, with a Minor in Strategy, focusing on sustainable business solutions.
Tax and Audit Intern, enhancing compliance and tax strategies for diverse clients while optimizing financial audits.
Led advocacy programs empowering young women through leadership and gender equality initiatives under the UN's program.
Interned on social impact projects delivering measurable outcomes for development organizations and strategic collaborations.
Management Trainee, leading an RPA automation project to enhance efficiency in operations and drive business excellence.
Over the years, I’ve had the privilege to work with renowned organizations and impactful brands. From strategizing business operations to driving social initiatives, these collaborations reflect a journey of innovation, teamwork, and meaningful impact in diverse industries.
Over the years, I’ve had the privilege to work with renowned organizations and impactful brands. From strategizing business operations to driving social initiatives, these collaborations reflect a journey of innovation, teamwork, and meaningful impact in diverse industries.
My journey in entrepreneurship and consulting has equipped me with versatile skills that allow me to navigate complex challenges and deliver impactful solutions. Here are some core areas where I excel, with examples from my projects.
Here are some key projects that showcase my expertise across business strategy, digital marketing, financial analysis, and social impact.
Analyzed Hawkins’ sales strategies and customer insights, enhancing my skills in sales optimization and competitive benchmarking to strengthen customer engagement across diverse channels.
Redesigned UX with user-centric prototypes, driving a 30% engagement increase. This project strengthened my skills in empathy mapping, customer insights, and impactful product design.
Analyzed Bewakoof.com’s unique business model and branding approach, learning strategies for scaling and creating a relatable brand identity while understanding youth engagement through humor, affordability, and pop culture.
Conducted a comprehensive financial analysis of Dabur, deepening my skills in financial statements, WACC, and strategic frameworks like SWOT and Porter’s 5 Forces for market positioning insights.
My voluntary work has allowed me to drive meaningful change, from women’s empowerment to animal welfare. Here’s a glimpse of my journey.
Secured homes for 300+ dogs, managing shelters and community partnerships.
Organized programs supporting women’s empowerment, impacting 600,000+ lives.
Raised ₹20,000+ for rural healthcare and menstrual hygiene initiatives.
Roof for Paws initiative.
Girl Up Roar programs.
Fundraising for rural areas.
Promoting eco-friendly initiatives.
